Correspondence

Chain of Children’s Toy Stores: Expressing support and willingness to help, if possible, during the interim time while this project is stopped. Hopping in future possibilities

27/06/1990

Status of Project, Notification

Sender:

Christopher Alexander, Center for Environmental Structure, Berkeley, CA, U.S.A.

Recipient:

Tim Hicks, Hearthsong Inc., Sebastopol, CA, U.S.A.

Medium:

Letter

Content of

Project

Chain of Children's Toy Stores 1990

Sebastopol, CA, U.S.A.

Commercial, Designed , Not built

Client:

Hearthsong, Inc. - Tim Hicks, Vice-President

C.E.S. staff:

Christopher Alexander, Gary Black, others

Project cost:

Expected construction cost: $300,000/shop

Project stages:

Concept Design

National company selling children toys by mail order (6 million catalogs in circulation), starting a chain of retail stores, 20 planned on the West Coast, the first being in Oakland. The project scope was designing the stores, while providing ...